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Amaya inks games supply deal with Betfair


Thursday 2nd August 2012


Server and network-based gaming specialist Amaya Gaming Group Incorporated has signed a three-year licensing deal with Betfair that will see it supply the betting exchange and online casino operator with a selection of games.
Montreal-based Amaya revealed that the unique proprietary and branded titles are to be provided via an Openbet integration onto the Betfair Arcade designed to complement existing arcade content.
Betfair recently premiered a native Android mobile app while additionally selecting StreamBase Systems Incorporated to provide it with a range of real-time analytics. Holding betting licences in Gibraltar, the United States, Tasmania, Italy, Denmark and Malta, it processes over seven million transactions a day from four million registered customers around the world.
“We are pleased to welcome as a customer such a well recognised brand in Betfair,” said Ian Price, Senior Vice-President for Amaya Interactive.
“We have every confidence that our growing list of leading-edge games will enable Betfair to broaden its client base by enhancing overall player entertainment on its arcade site. We look forward to a long-term mutually beneficial relationship.”

 



Source: OnlineCasinoNews

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